Category listing: August, 2009
Kenneth Yu makes this observation:
Most people are puzzled about how to combine their Twitter Marketing Strategy with their Twitter for SEO efforts.
Found out a simple strategy for incorporating Twitter into a real SEO strategy that works. Yu brings into play a conglomeration of tools such as Digg, Ezine Articles, and Squidoo to maximize your tweet’s reach.
To study this topic of SEO and Twitter, do what I did. I Googled “Twitter SEO” – pretty simple. See the results – more articles than you have time to read!
For more ideas on how you can begin using Twitter, register now for Twitter Twaining Camp – only $40! August 14th is the next camp.
ALERT: If you are managing your brand based on your reaction to next weekend’s newspaper headlines, you will be too late! People are talking about you online right now! Don’t let a day go by without alerting yourself to what they are saying.
The WSJ posts a very practical article on using Twitter to avert a PR mess! Some real-life, practical examples from the big-boys….certainly can give you some ideas for using Twitter as well! Here’s a NYT article on the same subject: reputation management.
When you are dealing with reputation management, it is important to know what’s being said about you.
There are several Twitter search options, but recently Twitter modified its HOME page to include a powerful search option. If you are using TweetDeck like we do, there are some very powerful and practical search functionality. TweetBeep is another simple alert system for strong reputation management – similar to Google alerts for Twitter. If you are not using Google alerts, you are also missing out on a simple feed that tells you when people are talking about you and your brand.
There’s alot more to say about managing your brand’s reputation online. But with such a strong popularity of Twitter, I wanted to give you some practical ideas on using Twitter in your reputation management.
Twitter Twaining Camp is THIS month – the session for the 7th is closed, but the 14th and 21st dates are still available. Only $40 and you can learn what the world is talking about!
image credit (boy at top of this post): davidszondy.com
Susan Wilson Solovic of SBTV.com writes an informative article, reminding small business owners not to jump too quickly into lower prices just to make a sale.
In her article, Susan says: “Keep in mind it’s much easier to cut your prices than it is to raise them. If you lower them now, it’s going to be difficult to increase them once the economy takes off again.”
