I just read a great article. You read them all the time yourself. But what can you do with the great content you just consumed? Do you wish you could work SMARTER, not HARDER, at social media? Here are 7 ways to get better at social media: CONTINUE READING →
I have found that I can do alot from my iPhone just as easily – here’s the link to learn how to create a “Pin It” bookmarklet on your phone. That has been productive when I’m sitting at the doctor’s office or in the middle of a long little league baseball game and my son’s not up to bat (ha!)
Yesterday, I had the opportunity to speak to a group of university students about social media. One of the many great questions was about finding content. If we are supposed to create original content and curate the best content from around the web to feed our Facebook and Twitter streams (not to mention other channels), where do you find this stuff?
Before I give you my sources, Duct Tape Marketing’s John Jantsch wrote an article called “The Problem with Content” where he talks about the reality that the real problem with creating content is whether or not the content is focused on our customer’s needs. Certain types of content can get a spike in website hits, Facbeook comments or retweets, but is it useful in getting your customer to know, like and trust you (where you ultimately want them to be). John shares some great insights that you will want to read. Click to read John Jantsch’s full article, “The Problem with Content.”
OK, I want to share with you the top 3 sources for the content that I find and share on social media: CONTINUE READING →
