Lower Your Prices at a Cost

Susan Wilson Solovic of SBTV.com writes an informative article, reminding small business owners not to jump too quickly into lower prices just to make a sale. In her article, Susan says: “Keep in mind it’s much easier to cut your prices than it is to raise them....

LifeWay Social Media Seminar for CHURCHES

If you are in the DFW area and your church/ministry is interested in maximizing your communication in the area of social media, register for a seminar Wednesday, July 8th at 10am at the LifeWay Christian Store in Hurst (near NE Mall). REGISTER HERE TO SECURE YOUR...

Happy 4th of July from The Marketing Twins!

Happy Independence Day!  The Marketing Twins salute all our troops – those who served in years past as well as those stationed around the world (including here at home) – you have served your country well.  Well done! Our next Double Take LIVE Broadcast...

Showcasing Your Expertise Without Being a Show-Off

Wanting to demonstrate to your community that you are indeed the smartest person who ever lived?  Well, maybe not.  But wouldn’t it be great to showcase your expertise without feeling like you have to list off all your qualifiications, awards, certifications,...