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When your marketing gets "Kanye'd", it's good to have a strategic plan

by admin | Sep 14, 2009 | Duct Tape Marketing, Marketing Coaching, zBizarre

Has your business or organization’s marketing plan ever been “Kanye’d”?  You know, that moment when just when you think you are on track, something (or … eh hem … someone) rudely interrupts your momentum.  What do you do?  Do you...

Headlines: Try Some BRAIDS When Marketing Your Message

by admin | Sep 7, 2009 | Marketing Coaching

Need a headline for an email marketing message, an eye-catching LED road-side message board, a re-tweetable tweet, or your latest online news article? Perhaps you could use some B-R-A-I-D-S. Try using some of these elements to grab their attention! (to give proper...

Ditch the Tri-Fold Brochure – Showcase the Real You with a Fabulous Marketing Kit

by admin | Sep 1, 2009 | Marketing Coaching

DO YOU KNOW WHAT THIS IS? Who doesn’t, right? One of the first things that most small business folks (especially startups) like to do is to create a tri-fold brochure about themselves, their products and their information.  It is the most widely used form of...
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