A Shrewd Manager and Good Marketing

The CFO of a mid-sized company was being let go due to mismanagement of the company’s funds. In his final hours at the company, the CFO made a last-ditch effort to earn the goodwill of some of the company’s customers. He called the managers of each of their...

Guest Blogging

This week, I am looking forward to hearing from a guest blogger, Hailey Dilling, freelance web designer and marketing consultant from Abilene, Texas.  I met Hailey recently at an Alumni event for Abilene Christian University.  She was the first person to express an...