by Marketing Twins-Randy | Dec 30, 2008 | Duct Tape Marketing, Marketing Coaching, Marketing Tool, Social Media, z1429
Being a native of West Texas (Littlefield to be exact – that’s 45 miles NW of Lubbock and on your way to New Mexico, you might run into great small towns like Shallowater, Muleshoe and Sudan) – this story caught my attention. I found it on my Google...
by Marketing Twins-Randy | Dec 29, 2008 | Advertising, sports marketing, z1429
A powerhouse advertiser has determined it will not participate in the collage of Super Bowl ads for 2009. FedEx has advertised in this venue for 12 years running, but according to their blog: As FedEx employees, we, like millions of people at other companies, are...
by Marketing Twins-Randy | Dec 24, 2008 | z1429
Merry Christmas from The Marketing Twins at 1429 Creative! Randy & Donny Vaughn Fort Worth, TX
by Marketing Twins-Randy | Dec 23, 2008 | Differentiation, Marketing Coaching, z1429, zBranding, zCharity - Giving
During the holidays, we are bombarded by dozens of pleas for charitable giving. Especially during a down economy, nonprofits and charitable causes are typically suffering from low response because consumers tend to give when they are not preoccupied with how to pay...
by Marketing Twins-Randy | Dec 19, 2008 | Duct Tape Marketing, z1429, zAward
Yet another recognition: John Jantsch’s blog, Duct Tape Marketing, is named the best marketing blog for 2008! This is one of the reasons why I love Duct Tape Marketing – I am thankful for my association with DTM and to have been chosen to be a member of...
by Marketing Twins-Randy | Dec 17, 2008 | Differentiation, Duct Tape Marketing, Marketing Coaching, z1429
John Jantsch of Duct Tape Marketing tells about the importance of communicating your most important marketing elements through a powerful narrative rather than a traditional bullet point on a brochure. In this post, he adds: Your marketing story is a tool that can...
