by Marketing Twins-Randy | Mar 18, 2008 | Innovation, Solutions, z1429
So you may have heard that this is the week that more men get vasectomies than any other week of the year. From the title of the post, care to take a guess why?This very innovative group of docs up in the NW are capitalizing on a “PROBLEM” and offering a...
by Marketing Twins-Randy | Mar 17, 2008 | Advertising, Solutions
The Retail Doctor’s Makeover 10 Steps to Merchandising By Bob Phibbs 1 Change your displays monthly. Holidays and seasons only last so long, and promotional goods have a short shelf life. Display new arrivals first. If you ordered merchandise meant to go together,...
by Marketing Twins-Randy | Mar 15, 2008 | Ministry-NonProfit, Web - Blog
I was returning from visiting a client yesterday (I really love having a mobile office!) I just about ran off the road trying to jot down the web address advertised on this billboard (I’m sure they probably hoped I would memorize it, but with so much on my...
by Marketing Twins-Randy | Mar 14, 2008 | Marketing Coaching, z1429
CEO COO CFO CMO ? This afternoon, I ran across a news release about a large national clothing giant hiring their new CMO (Chief Marketing Officer). While larger companies may have the luxury of hiring specialists to handle all-things-marketing, in most small...
by Marketing Twins-Randy | Mar 13, 2008 | Duct Tape Marketing, Workshop/Seminar
This is a unique event for women entrepreneurs – it’s a nationwide tour of 5 cities – the closest one that some may be interested in attending is in Austin, APRIL 24th. And the amazing part is: $59 registration fee (that’s it!) One of my...