David Meerman Scott has always been one of my favorite guys to read . . . his book The New Rules of Marketing and PR is my second most recommended book (see my favorite book on small business marketing!) – and I always follow David’s blog (his latest post about AA is classic DMS showcasing major blunders in business marketing) and what he’s teaching us on Twitter.
Today, David is guest posting for John Jantsch at Duct Tape Marketing’s blog – a great article to launch “Make a Referral Week” – a nationwide (or worldwide I suppose) effort to remind all of us that we need to be making more referrals! Make your referrals today!